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SEO is a complex and ever-changing field. It can be difficult to determine what services are worth the investment, and even more difficult to figure out whether or not those investments are paying off. In this post, we’re going to take a look at the reasons why SEO is expensive and how it can benefit your business in the long run.
SEO is an investment
Many businesses view SEO as a cost, rather than an investment. They see it as something that needs to be paid for upfront, without any guarantee of results. This is understandable, given that there are no guarantees in SEO. However, it’s important to remember that SEO is an ongoing process, not a one-time expense. Like any other marketing initiative, it needs to be given time to work.
SEO requires time and effort
SEO is not a set-it-and-forget-it type of marketing strategy. It takes time and effort to research keywords, create content, build links, and track results. And because the algorithms used by search engines are constantly changing, SEO requires ongoing tweaking and adjustments.
The results are worth the investment
While there are no guarantees in SEO, the results can be well worth the investment. A successful SEO campaign can improve your visibility in search engine results, drive traffic to your website, and generate leads and sales. And unlike paid advertising, which stops working as soon as you stop paying for it, the benefits of SEO can last long after the initial investment has been made.
SEO is not a cheap or easy marketing strategy. But it is an effective way to improve your visibility online and attract more visitors to your website. If you’re willing to invest the time and effort, SEO can be a valuable tool for growing your business.
Jamie Fallon is an SEO expert who lives life to the maximum, redlining every day on a rollercoaster straight to the grave.
In an SEO career of almost ten years, he’s seen it all, he’s done it all, and he’s not impressed: from white text on a white background to today, when you can have robots paint or write for you like some kind of sick science fiction come true.
No matter what life throws at him, Jamie always manages to come out on top. He’s an expert at seeing the silver lining in every cloud and making the best of every situation. His positive attitude and unshakable faith in himself have seen him through tough times. For some people, success goes to their heads; but Jamie never forgets what got him to wherever he thinks he is.
When he’s not busy gaming the system, you can find him writing angry thinkpieces on how Google is ruining everything good about the internet, or hanging out with his wife (pictured).