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If you’re running a small business, startup, or brand, you need SEO. It’s as simple as that.
Sure, there are other marketing channels you can use to reach your target audience. But SEO is one of the most effective and efficient ways to get your message in front of those people who are most likely to be interested in what you have to offer.
In fact, according to recent studies, SEO delivers more leads per dollar spent than any other marketing channel out there. That’s why it’s so important for small businesses, startups, and brands to invest in this essential marketing strategy.
Small businesses
When it comes to SEO, small businesses need it the most. That’s because they don’t have the same resources as larger businesses and brands. They don’t have the same budgets for marketing and advertising, and they don’t have the same visibility.
That’s why SEO is so important for small businesses. It levels the playing field and gives them a chance to compete with larger businesses. It’s an efficient and effective way to get in front of their target audience and reach new customers.
Startups
Like small businesses, startups also need SEO. They are often working with limited resources and need to be very strategic in their marketing efforts. They can’t afford to waste time or money on marketing channels that don’t produce results.
SEO is a great option for startups because it’s relatively affordable and can produce a high return on investment. It’s also a great way to get in front of their target audience and build visibility for their brand.
Brands
While all businesses need SEO, brands need it the most. That’s because they have the most to lose if they’re not visible in search engines.
Think about it—if someone is looking for a new pair of jeans, they’re likely to type “jeans” into a search engine. If your brand doesn’t come up in the results, there’s a good chance they’ll never find you. But if you’re ranking first for your target keywords, you’re more likely to get their attention and earn their business.
Conclusion
SEO is essential for small businesses, startups, and brands. It’s a necessary investment that can help you reach your target audience, build visibility for your brand, and generate leads and sales. If you’re not investing in SEO, you’re missing out on a huge opportunity to grow your business.

Jamie Fallon is an SEO expert who lives life to the maximum, redlining every day on a rollercoaster straight to the grave.
In an SEO career of almost ten years, he’s seen it all, he’s done it all, and he’s not impressed: from white text on a white background to today, when you can have robots paint or write for you like some kind of sick science fiction come true.
No matter what life throws at him, Jamie always manages to come out on top. He’s an expert at seeing the silver lining in every cloud and making the best of every situation. His positive attitude and unshakable faith in himself have seen him through tough times. For some people, success goes to their heads; but Jamie never forgets what got him to wherever he thinks he is.
When he’s not busy gaming the system, you can find him writing angry thinkpieces on how Google is ruining everything good about the internet, or hanging out with his wife (pictured).