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Google updates are a regular occurrence. They can happen several times a year, and often cause big changes for website owners. As we enter another year, it’s important to take a look back at past updates and learn from them. What can we do to make sure our website is compliant? How can we plan for future updates? And what should we be monitoring on our website data? Read on to find out!
Keep your website compliant
Google updates are designed to improve the quality of search results. That means that they’re constantly changing the rules about what makes a website rank well. To make sure your website doesn’t get penalized, you need to keep it up-to-date with the latest Google guidelines.
One way to do this is to regularly check the Google Webmaster Central blog. This is where Google posts announcements about upcoming changes and new features. If you see something that will affect your website, make the necessary changes as soon as possible.
You should also sign up for Google Search Console. This is a free tool that lets you see how Google sees your website. It will show you any errors or warnings that could lead to a penalty. Fixing these issues can help you avoid a drop in the search rankings.
Plan for updates in advance
Google updates can be unpredictable. But there are some things you can do to prepare for them. First, create a backup of your website. That way, if something goes wrong, you can restore your website to its previous state.
You should also have a plan for dealing with any traffic dips. Google updates often lead to short-term decreases in traffic. If you know this is a possibility, you can take steps to offset the loss. For example, you could run ads or promote your website on social media.
Monitor your website data
Finally, it’s important to keep an eye on your website data. Google Analytics is a great tool for this. It lets you track your website’s traffic and see how it changes over time.
You should also monitor your search engine rankings. Use a tool like Moz or SEMrush to track the keywords you’re targeting. That way, you can see if your rankings drop after an update.
Conclusion
Google updates can be difficult to deal with. But by following these tips, you can make sure your website is prepared. Keep your website compliant, plan for updates in advance, and monitor your website data. Doing these things will help you avoid any penalties and keep your website ranking well in the search results.
Do you have any other tips for dealing with Google updates? Share them in the comments below!
by: Acorn Content Creation
Google updates are a regular occurrence. They can happen several times a year, and often cause big changes for website owners. As we enter another year, it’s important to take a look back at past updates and learn from them. What can we do to make sure our website is compliant? How can we plan for future updates? And what should we be monitoring on our website data? Read on to find out!
1. Keep your website compliant
Google updates are designed to improve the quality of search results. That means that they’re constantly changing the rules about what makes a website rank well. To make sure your website doesn’t get penalized, you need to keep it up-to-date with the latest Google guidelines.
Jamie Fallon is an SEO expert who lives life to the maximum, redlining every day on a rollercoaster straight to the grave.
In an SEO career of almost ten years, he’s seen it all, he’s done it all, and he’s not impressed: from white text on a white background to today, when you can have robots paint or write for you like some kind of sick science fiction come true.
No matter what life throws at him, Jamie always manages to come out on top. He’s an expert at seeing the silver lining in every cloud and making the best of every situation. His positive attitude and unshakable faith in himself have seen him through tough times. For some people, success goes to their heads; but Jamie never forgets what got him to wherever he thinks he is.
When he’s not busy gaming the system, you can find him writing angry thinkpieces on how Google is ruining everything good about the internet, or hanging out with his wife (pictured).