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Are you worried about the next Google update? You should be.
Google updates have a huge impact on your website’s SEO, and if you’re not prepared, you could see your traffic plummet. But don’t worry – there are things you can do to prepare for Google updates and minimize the damage.
In this post, we’ll explore how Google updates work and what you can do to keep your site compliant. We’ll also look at ways to monitor your site’s SEO and make sure it stays ahead of the curve. So read on to learn everything you need to know about preparing for Google updates!
Understand how Google updates work
Google updates are designed to improve the quality of search results. That means they’re constantly tweaking their algorithms to ensure that users get the best possible experience.
As a result, Google updates can have a major impact on your website’s SEO. If you’re not prepared for them, you could see your traffic drop significantly.
That’s why it’s important to understand how Google updates work and what you can do to prepare for them. Here are some things to keep in mind:
-Google updates happen frequently. They typically roll out several times per year, although sometimes they make more significant changes less often.
-Google rarely announces updates ahead of time. This is to prevent people from gaming the system.
-Updates usually take a few weeks to fully roll out. So if you see a change in your traffic, it could be because of an update.
-Google updates can affect both your organic traffic and your paid traffic. So if you’re relying on either one for your business, you need to be prepared.
Keep your site compliant
One of the best ways to prepare for Google updates is to make sure your site is compliant with their guidelines. That way, you won’t have anything to worry about when they make changes to their algorithms.
Here are some things you can do to keep your site compliant:
-Make sure your site is mobile-friendly. This is increasingly important as more and more people use mobile devices to search the web.
-Ensure your site is fast and responsive. Google wants users to have a good experience, so they’re more likely to rank sites that load quickly.
-Make sure your content is high-quality. That means it should be well-written, informative, and original.
-Avoid keyword stuffing. This is when you stuff too many keywords into your content in an attempt to game the system. Google will penalize you for this, so it’s best to avoid it altogether.
Monitor your site’s SEO
Another way to prepare for Google updates is to monitor your site’s SEO closely. That way, you can spot any changes and make adjustments as needed.
There are a few different ways to do this:
-Use Google Analytics to track your traffic. This will give you a good idea of how well your site is doing overall.
-Monitor your organic traffic. This will give you an idea of how well your site is ranking in search results.
-Check your backlinks. These are links from other websites to yours. If you see a sudden drop in backlinks, it could be because of a Google update.
-Keep an eye on your competitors. If they start ranking higher than you, it could be because of an update.
Monitoring your site’s SEO is a good way to stay ahead of the curve and make sure you’re prepared for Google updates.
Google updates can have a big impact on your website’s traffic. But don’t worry – there are things you can do to prepare for them.
First, make sure your site is compliant with Google’s guidelines. Second, monitor your site’s SEO closely. And third, keep an eye on your competitors. If you do all of these things, you’ll be well-prepared for any Google updates that come your way!
Jamie Fallon is an SEO expert who lives life to the maximum, redlining every day on a rollercoaster straight to the grave.
In an SEO career of almost ten years, he’s seen it all, he’s done it all, and he’s not impressed: from white text on a white background to today, when you can have robots paint or write for you like some kind of sick science fiction come true.
No matter what life throws at him, Jamie always manages to come out on top. He’s an expert at seeing the silver lining in every cloud and making the best of every situation. His positive attitude and unshakable faith in himself have seen him through tough times. For some people, success goes to their heads; but Jamie never forgets what got him to wherever he thinks he is.
When he’s not busy gaming the system, you can find him writing angry thinkpieces on how Google is ruining everything good about the internet, or hanging out with his wife (pictured).