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Do you ever feel like you’re not reaching your full potential online? That despite all of your efforts, your website just isn’t performing as well as it could be? You might be surprised to learn that the problem might not be with your website at all – it could be your SEO.
SEO, or search engine optimization, is the practice of optimizing a website for Google and other search engines. Having good SEO can mean the difference between a successful website and one that struggles to get traffic. So how can you check your website’s SEO and make sure you’re doing everything you can to improve it?
In this post, we’ll explore three different ways to check your website’s SEO. We’ll start by looking at how to check your SEO from within your browser. Then we’ll move on to Google Webmaster Tools, and finally finish up with some other tools that you can use to evaluate your site. Let’s get started!
Checking Your Website’s SEO from Your Browser
One of the easiest ways to check your website’s SEO is from right within your browser. There are a few different things you can look at to get an idea of how well your site is optimized for search engines.
First, take a look at your page titles and meta descriptions. These are the tags that appear in the search results when someone types in a query related to your website. Make sure that your titles and descriptions are accurate and descriptive, and include relevant keywords.
Next, have a look at the actual content on your pages. Are your pages well-written and informative? Do they include relevant keywords? If not, you may want to consider revising your content to make it more search engine friendly.
Finally, take a look at your website’s backlink profile. This is a list of all the other websites that link to your site. Google and other search engines use backlinks as a way to determine the quality of a website. The more high-quality backlinks you have, the better your website will perform in the search results.
Google Webmaster Tools
Google Webmaster Tools is a free service provided by Google that gives you insights into how your website is performing in the search results. To use it, you’ll need to create an account and verify that you own your website. Once you’ve done that, you’ll be able to see a variety of statistics about your website, including the number of impressions and clicks you’re getting, the average position of your website in the search results, and the keywords that people are using to find your site.
You can also use Google Webmaster Tools to submit your sitemap – a file that tells Google about all the pages on your website. This is a good way to make sure that Google knows about all of your website’s content.
Other SEO Checking Tools
In addition to using your browser and Google Webmaster Tools, there are a few other tools you can use to check your website’s SEO. Some of these tools are free, while others are paid.
One popular free tool is Moz’s Open Site Explorer. This tool gives you information about your website’s backlink profile, as well as the backlink profiles of your competitors. This can be helpful in identifying opportunities to get more backlinks.
Another popular tool, particularly for larger websites, is Screaming Frog’s SEO Spider. This tool crawls your website and collects data about your pages, including titles, meta descriptions, and headings. It also identifies any errors that it finds, such as broken links and duplicate content.
If you’re willing to pay for a premium SEO tool, Moz Pro is a good option. This tool includes all of the features of the free Open Site Explorer tool, plus a few extras. It also gives you access to Moz’s keyword research tool and their link building tool.
Conclusion
Checking your website’s SEO is an important part of running a successful website. There are a few different ways to do it, including using your browser, Google Webmaster Tools, and other tools like Moz’s Open Site Explorer. By regularly checking your site’s SEO, you can make sure that you’re doing everything you can to attract visitors from the search engines.
Jamie Fallon is an SEO expert who lives life to the maximum, redlining every day on a rollercoaster straight to the grave.
In an SEO career of almost ten years, he’s seen it all, he’s done it all, and he’s not impressed: from white text on a white background to today, when you can have robots paint or write for you like some kind of sick science fiction come true.
No matter what life throws at him, Jamie always manages to come out on top. He’s an expert at seeing the silver lining in every cloud and making the best of every situation. His positive attitude and unshakable faith in himself have seen him through tough times. For some people, success goes to their heads; but Jamie never forgets what got him to wherever he thinks he is.
When he’s not busy gaming the system, you can find him writing angry thinkpieces on how Google is ruining everything good about the internet, or hanging out with his wife (pictured).