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What if you could rank your website higher in search engine results pages (SERPs) without having to resort to shady tactics or spammy link building schemes? What if there was a safe, reliable way to improve your site’s visibility and organic search traffic?
There is – and it’s called the ‘skyscraper’ technique. In this post, we’ll explain what it is, how you can use it, and the benefits of doing so. So keep reading to learn more!
What is the ‘ skyscraper’ technique in SEO?
The ‘skyscraper’ technique is a content-based approach to SEO that involves creating the best, most comprehensive, and most authoritative content on a given topic. Essentially, you want to build the tallest ‘skyscraper’ in your niche – hence the name.
How do you use the ‘ skyscraper’ technique in SEO?
To execute the ‘skyscraper’ technique, you’ll need to start by conducting keyword research to identify relevant topics that you can rank for. Once you’ve settled on a target keyword or phrase, you’ll need to create an epic piece of content that covers everything there is to know about that topic.
Your goal should be to create something that is far better than anything else that’s out there – something that is truly worthy of being called the ‘tallest skyscraper’ in your niche.
What are the benefits of using the ‘ skyscraper’ technique in SEO?
There are many benefits to using the ‘skyscraper’ technique in SEO, including:
– improved organic search visibility and traffic;
– increased brand awareness and authority;
– higher engagement rates and conversions;
– better opportunities for link building and social sharing;
– and more!
In short, if you’re looking for a safe, effective way to improve your site’s SEO, the ‘skyscraper’ technique is definitely worth considering.
Conclusion
So there you have it – everything you need to know about the ‘skyscraper’ technique in SEO. If you’re looking for a reliable way to improve your site’s organic search visibility and traffic, this is definitely a strategy worth considering. So what are you waiting for? Start ‘building your skyscraper’ today!

Jamie Fallon is an SEO expert who lives life to the maximum, redlining every day on a rollercoaster straight to the grave.
In an SEO career of almost ten years, he’s seen it all, he’s done it all, and he’s not impressed: from white text on a white background to today, when you can have robots paint or write for you like some kind of sick science fiction come true.
No matter what life throws at him, Jamie always manages to come out on top. He’s an expert at seeing the silver lining in every cloud and making the best of every situation. His positive attitude and unshakable faith in himself have seen him through tough times. For some people, success goes to their heads; but Jamie never forgets what got him to wherever he thinks he is.
When he’s not busy gaming the system, you can find him writing angry thinkpieces on how Google is ruining everything good about the internet, or hanging out with his wife (pictured).