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What is pogo-sticking in SEO? It’s a term that you may have heard before, but do you know what it means? And more importantly, do you know how to prevent it from happening on your website? Read on to find out.
What is pogo-sticking in SEO?
Pogo-sticking is the term used to describe what happens when a user clicks on a search engine result, only to quickly click back to the search results page because they didn’t find what they were looking for. This is bad for two reasons: first, it means that the user didn’t find what they were looking for, and second, it tells the search engine that the result wasn’t relevant, which will hurt your ranking.
What are the causes of pogo-sticking?
There are a number of reasons why pogo-sticking might occur on your website. It could be that your content isn’t relevant to the keywords you’re targeting, or it could be that your website isn’t easy to navigate. It could also be that your website takes too long to load, or that you have pop-ups that block the content. Whatever the reason, it’s important to identify the cause so that you can fix it.
How can you prevent or fix pogo-sticking on your website?
There are a few things you can do to prevent pogo-sticking on your website. First, make sure that your content is relevant to the keywords you’re targeting. Second, make sure your website is easy to navigate. Third, make sure your website loads quickly. And fourth, avoid using pop-ups that block the content. If you can do these things, you’ll be well on your way to preventing pogo-sticking on your website.
Conclusion
Pogo-sticking is a problem that can hurt your website’s ranking in the search results. But by ensuring that your content is relevant and your website is easy to navigate, you can help prevent it from happening. So if you’ve been noticing a lot of pogo-sticking on your website, now you know what to do about it.
What is pogo-sticking in SEO? It’s a term that you may have heard before, but do you know what it means? And more importantly, do you know how to prevent it from happening on your website? Read on to find out.
1. What is pogo-sticking in SEO?
Pogo-sticking is the term used to describe what happens when a user clicks on a search engine result, only to quickly click back to the search results page because they didn’t find what they were looking for. This is bad for two reasons: first, it means that the user didn’t find what they were looking for, and second, it tells the search engine

Jamie Fallon is an SEO expert who lives life to the maximum, redlining every day on a rollercoaster straight to the grave.
In an SEO career of almost ten years, he’s seen it all, he’s done it all, and he’s not impressed: from white text on a white background to today, when you can have robots paint or write for you like some kind of sick science fiction come true.
No matter what life throws at him, Jamie always manages to come out on top. He’s an expert at seeing the silver lining in every cloud and making the best of every situation. His positive attitude and unshakable faith in himself have seen him through tough times. For some people, success goes to their heads; but Jamie never forgets what got him to wherever he thinks he is.
When he’s not busy gaming the system, you can find him writing angry thinkpieces on how Google is ruining everything good about the internet, or hanging out with his wife (pictured).