Click here for our complete SEO glossary.
What is PageRank? How is it calculated? What affects it? If you don’t know the answers to these questions, you’re not alone. In fact, most people don’t have a clue what PageRank is, let alone how it’s calculated or what affects it. But that’s about to change. In this post, we will explore everything you need to know about PageRank in SEO. By the time you finish reading, you’ll be an expert on the topic!
What is PageRank?
PageRank is a algorithm used by Google to rank websites in their search engine results. It was developed by Larry Page, co-founder of Google. The name “PageRank” is a play on the word “page”, as in a web page.
The PageRank algorithm looks at the number and quality of links pointing to a website to determine its importance. The more important a website is, the higher it will rank in the search results.
How is PageRank calculated?
PageRank is calculated using a complex mathematical formula that takes into account the number and quality of links pointing to a website. The exact details of the formula are secret, but we do know that it factors in things like the number of inbound links, the anchor text of those links, and the PageRank of the linking websites.
What affects PageRank?
There are a number of factors that can affect PageRank. The most important factor is the number and quality of inbound links pointing to a website. However, other factors like anchor text and the PageRank of the linking website can also influence a website’s PageRank.
Conclusion
PageRank is an important algorithm used by Google to rank websites in their search engine results. It is calculated using a complex mathematical formula that takes into account the number and quality of links pointing to a website. There are a number of factors that can affect PageRank, but the most important factor is the number and quality of inbound links.
If you want to improve your website’s PageRank, focus on building high-quality inbound links. Guest blogging, directory submissions, and social media are all great ways to build inbound links. And, of course, make sure your website is full of great content that people will want to link to!
Do you have any questions about PageRank? Let us know in the comments below!
Jamie Fallon is an SEO expert who lives life to the maximum, redlining every day on a rollercoaster straight to the grave.
In an SEO career of almost ten years, he’s seen it all, he’s done it all, and he’s not impressed: from white text on a white background to today, when you can have robots paint or write for you like some kind of sick science fiction come true.
No matter what life throws at him, Jamie always manages to come out on top. He’s an expert at seeing the silver lining in every cloud and making the best of every situation. His positive attitude and unshakable faith in himself have seen him through tough times. For some people, success goes to their heads; but Jamie never forgets what got him to wherever he thinks he is.
When he’s not busy gaming the system, you can find him writing angry thinkpieces on how Google is ruining everything good about the internet, or hanging out with his wife (pictured).