Click here for our complete SEO glossary.
What is Moz?
Moz is an online marketing company that specializes in search engine optimization (SEO). They offer a variety of tools and resources to help businesses improve their website visibility and ranking.
But what does that mean for you as a business owner or marketer? Let’s explore that question by looking at what SEO is and how Moz can help with your SEO efforts.
1. What is Moz?
Moz is an online marketing company that specializes in search engine optimization (SEO). They offer a variety of tools and resources to help businesses improve their website visibility and ranking.
But what does that mean for you as a business owner or marketer? Let’s explore that question by looking at what SEO is and how Moz can help with your SEO efforts.
2. What is SEO?
Search engine optimization (SEO) is the process of improving the visibility and ranking of a website or web page in search engine results pages (SERPs). It involves optimizing the website content, structure, and on-page elements like titles, metatags, and anchor text to make it more relevant and visible to search engines.
SEO is a long-term marketing strategy that can help you attract more website visitors and convert them into customers. Moz offers a variety of tools and resources to help businesses improve their website visibility and ranking.
3. How Moz Can Help with SEO
Moz provides a number of tools and resources to help businesses improve their website visibility and ranking. Their flagship product is Moz Pro, which is a suite of tools for keyword research, competitor analysis, site audits, and more. They also offer a free MozBar toolbar that allows you to see how well your website is optimized for search engines.
In addition to their products, they also offer a wealth of free resources on their website, including blog posts, webinars, and an SEO learning centre

Jamie Fallon is an SEO expert who lives life to the maximum, redlining every day on a rollercoaster straight to the grave.
In an SEO career of almost ten years, he’s seen it all, he’s done it all, and he’s not impressed: from white text on a white background to today, when you can have robots paint or write for you like some kind of sick science fiction come true.
No matter what life throws at him, Jamie always manages to come out on top. He’s an expert at seeing the silver lining in every cloud and making the best of every situation. His positive attitude and unshakable faith in himself have seen him through tough times. For some people, success goes to their heads; but Jamie never forgets what got him to wherever he thinks he is.
When he’s not busy gaming the system, you can find him writing angry thinkpieces on how Google is ruining everything good about the internet, or hanging out with his wife (pictured).