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What if I told you there was a way to make your website more visible in search engine results pages (SERPs)? What if I told you that by implementing a simple code snippet on your website, you could increase your chances of ranking higher than your competitors? Well, there is such a thing – it’s called author Schema, and in this post, we’re going to take a closer look at what it is, what the benefits are, and how to set it up.
What is author Schema?
Schema is a type of code (semantic markup) that you can add to your website to help search engines better understand your content. When it comes to author Schema, this code helps search engines understand who the author of an article is.
What are the benefits of using author Schema?
There are a few benefits of using author Schema on your website:
-It can help increase your visibility in SERPs – by adding author Schema to your articles, you’re telling search engines that you’re an expert on the topic, which could help you rank higher than your competitors who don’t have author Schema implemented.
-It can help build trust with your readers – if a searcher sees that you’re an expert on the topic, they’re more likely to trust your content and be more engaged with what you have to say.
-It can help you build relationships with other experts in your field – by having your articles show up in search results with other experts in your field, you could start to build relationships with them (which could lead to guest blogging opportunities, cross-promotion, etc.).
How do I set up author Schema on my website?
If you want to add author Schema to your website, there are a few different ways you can do it. The simplest way is to use the Google Structured Data Markup Helper.
To do this, you’ll first need to choose the “Article” category and then enter the URL of the article you want to markup. Once you’ve done that, you’ll need to select the author of the article from a drop-down menu.
If you don’t see the author’s name in the drop-down menu, you can click on the “Add missing tags” link and add the author’s name manually.
Once you’ve added all of the required information, you can click on the “Create HTML” button and copy the code snippet that is generated.
Then, all you need to do is add this code snippet to the appropriate place in your website’s code. If you’re not sure where to add it, you can always contact your web developer or hosting company for help.
Conclusion
If you want to increase your visibility in SERPs and build trust with your readers, adding author Schema to your website is a good way to do it. It’s a simple process that can have a big impact on your website’s traffic and ranking. So, if you haven’t already, be sure to implement author Schema on your site today!
Jamie Fallon is an SEO expert who lives life to the maximum, redlining every day on a rollercoaster straight to the grave.
In an SEO career of almost ten years, he’s seen it all, he’s done it all, and he’s not impressed: from white text on a white background to today, when you can have robots paint or write for you like some kind of sick science fiction come true.
No matter what life throws at him, Jamie always manages to come out on top. He’s an expert at seeing the silver lining in every cloud and making the best of every situation. His positive attitude and unshakable faith in himself have seen him through tough times. For some people, success goes to their heads; but Jamie never forgets what got him to wherever he thinks he is.
When he’s not busy gaming the system, you can find him writing angry thinkpieces on how Google is ruining everything good about the internet, or hanging out with his wife (pictured).
