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What is an unnatural link in SEO? This is a question that has been debated by many experts in the industry. Some say that there is no such thing as an unnatural link, while others believe that any link that isn’t obtained organically can be classified as such. So what is the truth? And more importantly, what are the consequences of having unnatural links? In this post, we will explore the definition of an unnatural link, what are the consequences of having them, and how to identify them. Stay tuned!
The definition of an unnatural link
When it comes to SEO, there are two types of links: organic and unnatural. Organic links are the ones that are earned naturally by providing good content that people want to link to. Unnatural links, on the other hand, are those that are built artificially in an attempt to game the system.
So what is an unnatural link? An unnatural link is any link that is not obtained organically. This means that if you have paid for links, or if you have participated in link schemes (such as link farms or private blog networks), then you have unnatural links pointing to your website.
What are the consequences of having unnatural links?
If you have unnatural links pointing to your website, it’s likely that you will receive a manual action from Google. This means that your website will be penalized, and as a result, your traffic will plummet. In extreme cases, your website could even be removed from Google’s index entirely!
How to identify an unnatural link
If you’re worried that you may have unnatural links pointing to your website, there are a few things you can do to check. First, take a look at your backlink profile using a tool like Ahrefs or Majestic. If you see any links from low-quality websites, or if you see any links that seem suspicious (such as exact match anchor text), then it’s likely that those are unnatural links.
In conclusion, an unnatural link is any link that is not obtained organically. If you have unnatural links pointing to your website, you could receive a manual action from Google, which would result in a penalty and a decrease in traffic. To check for unnatural links, you can examine your backlink profile using a tool like Ahrefs or Majestic. If you suspect that you have unnatural links, it’s best to remove them as soon as possible. Thanks for reading!
Jamie Fallon is an SEO expert who lives life to the maximum, redlining every day on a rollercoaster straight to the grave.
In an SEO career of almost ten years, he’s seen it all, he’s done it all, and he’s not impressed: from white text on a white background to today, when you can have robots paint or write for you like some kind of sick science fiction come true.
No matter what life throws at him, Jamie always manages to come out on top. He’s an expert at seeing the silver lining in every cloud and making the best of every situation. His positive attitude and unshakable faith in himself have seen him through tough times. For some people, success goes to their heads; but Jamie never forgets what got him to wherever he thinks he is.
When he’s not busy gaming the system, you can find him writing angry thinkpieces on how Google is ruining everything good about the internet, or hanging out with his wife (pictured).