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What is a bridge page in SEO? What are the benefits of using bridge pages? How can you create a bridge page for your website? If you’re not sure what any of those things mean, don’t worry – you’re about to find out. In this post, we’re going to explore everything there is to know about bridge pages and their role in SEO. We’ll start by defining what a bridge page is, then move on to discussing the benefits of using them. Finally, we’ll show you how to create a bridge page for your own website. Ready to get started?
What is a bridge page?
A bridge page is a type of landing page that is designed to funnel traffic from one source to another. In most cases, bridge pages are used to send traffic from a high-traffic website to a less popular website. For example, if you have a blog with a lot of followers, you could use a bridge page to send them to your ecommerce store.
The key difference between a regular landing page and a bridge page is that bridge pages are not intended to be the final destination for visitors. Instead, they are simply meant to be a stop along the way – somewhere that visitors can go before being redirected to their final destination.
What are the benefits of using bridge pages?
There are several benefits that come with using bridge pages, the most notable of which being that they can help to increase traffic and boost SEO.
Bridge pages are especially beneficial for small businesses or websites that are just starting out. This is because they can help to funnel traffic from more established websites, which can ultimately lead to more website visitors and higher search engine rankings.
How can you create a bridge page for your website?
If you’re interested in creating a bridge page for your website, there are a few things you’ll need to do. First, you’ll need to identify a high-traffic website that is relevant to your niche. Once you’ve found a suitable website, you’ll need to create a landing page on your own website that is designed to funnel traffic from the other website.
When creating your landing page, be sure to include a clear call-to-action (CTA) that tells visitors where they should go next. You’ll also want to make sure that your page is optimised for search engines so that it can rank highly in search results.
Conclusion
Bridge pages can be a helpful tool for small businesses or websites that are just starting out. They can help to increase traffic and boost SEO by funneling traffic from more established websites. If you’re interested in creating a bridge page for your own website, be sure to include a clear CTA and optimise your page for search engines. Thanks for reading!
Jamie Fallon is an SEO expert who lives life to the maximum, redlining every day on a rollercoaster straight to the grave.
In an SEO career of almost ten years, he’s seen it all, he’s done it all, and he’s not impressed: from white text on a white background to today, when you can have robots paint or write for you like some kind of sick science fiction come true.
No matter what life throws at him, Jamie always manages to come out on top. He’s an expert at seeing the silver lining in every cloud and making the best of every situation. His positive attitude and unshakable faith in himself have seen him through tough times. For some people, success goes to their heads; but Jamie never forgets what got him to wherever he thinks he is.
When he’s not busy gaming the system, you can find him writing angry thinkpieces on how Google is ruining everything good about the internet, or hanging out with his wife (pictured).
