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How can you tell if you’ve optimised your on-page SEO too much? It’s a question that many site owners and marketers ask themselves, and the answer isn’t always easy to determine. In this post, we’ll explore four ways to tell if you’ve gone too far – by checking your rankings, analysing your content, comparing your traffic, and concluding with some general tips. So read on to find out more!
Checking Your Rankings
The first thing you should do if you suspect you’ve over-optimised your on-page SEO is to check your rankings in Google. If you’re not ranking as highly as you used to, or if your positions have fluctuated wildly, it’s a good sign that something is wrong. Of course, rankings can fluctuate for many reasons (including algorithm changes), so it’s not always a definitive indicator. But it’s worth checking nonetheless.
Analyzing Your Content
Another way to tell if you’ve over-optimised your on-page SEO is to analyze your content. Are all of your pages and posts focused solely on keywords? Is there any valuable, informative content, or are you just stuffiing keywords in wherever possible? If it’s the latter, then you’ve probably gone overboard with your optimization.
Comparing Your Traffic
Another way to tell if you’ve over-optimised your on-page SEO is to compare your traffic levels before and after you made changes to your site. If you see a significant drop in traffic, especially from organic search, it’s a good indication that you’ve gone too far.
Conclusion
These are just a few of the ways you can tell if you’ve over-optimised your on-page SEO. In general, it’s important to strike a balance between optimization and providing valuable, informative content. If you focus too much on keywords, you’ll end up harming your site in the long run. So make sure to keep your content quality in mind as you’re optimising your site!
Jamie Fallon is an SEO expert who lives life to the maximum, redlining every day on a rollercoaster straight to the grave.
In an SEO career of almost ten years, he’s seen it all, he’s done it all, and he’s not impressed: from white text on a white background to today, when you can have robots paint or write for you like some kind of sick science fiction come true.
No matter what life throws at him, Jamie always manages to come out on top. He’s an expert at seeing the silver lining in every cloud and making the best of every situation. His positive attitude and unshakable faith in himself have seen him through tough times. For some people, success goes to their heads; but Jamie never forgets what got him to wherever he thinks he is.
When he’s not busy gaming the system, you can find him writing angry thinkpieces on how Google is ruining everything good about the internet, or hanging out with his wife (pictured).
