Learn how we can help with on-page SEO.
Do you ever wonder why some sites seem to rank well without doing any on-page SEO? Or, if you’re like me, maybe you’ve asked yourself this question a time or two (or ten). Well, wonder no more! In this post, I’m going to explore the topic of whether or not on-page SEO is still necessary for ranking well in Google. I’ll start by discussing the ranking factors that Google takes into account when determining where to place a website in its search results. Then I’ll share an on-page SEO checklist to help you make sure your site is as optimized as possible. Finally, I’ll give my opinion on whether or not on-page SEO is still necessary for high rankings and what you can do to improve your website’s ranking potential. So, without further ado, let’s get started!
The Ranking Factors
To understand whether or not on-page SEO is necessary for ranking well, we first need to take a look at the factors that Google uses to determine where to place a website in its search results. According to Moz, there are over 200 factors that play into Google’s algorithm. However, they’ve identified the top 10 that have the most impact on a website’s ranking. These are:
1. Page Authority
2. Domain Authority
3. Keyword Use
4. Title Tags
5. Meta Descriptions
6. Headings (H1, H2, H3)
7. ALT Text
8. Site Structure (URLs, navigation)
9. Mobile-friendliness
10. Accelerated Mobile Pages (AMP)
Of these 10 factors, on-page SEO plays a role in optimizing all but two (Page Authority and Domain Authority). So, even if your website has a high PageRank or DomainRank, you can still improve your ranking by optimizing your website for the other 8 ranking factors.
On-Page SEO Checklist
Now that we’ve gone over the ranking factors that Google takes into account when determining where to place a website in its search results, let’s take a look at an on-page SEO checklist to help you make sure your site is as optimized as possible. Here are some of the things you’ll want to keep in mind:
1. Use keyword-rich titles that accurately describe the page’s content.
2. Use keyword-rich meta descriptions that accurately describe the page’s content and entice users to click through to your website.
3. Use keyword-rich headings (H1, H2, H3) to structure your content and make it easy to read.
4. Use keyword-rich ALT text to help Google index your images and improve your website’s accessibility.
5. Make sure your website is well-structured with clear URLs and easy-to-use navigation.
6. Make sure your website is mobile-friendly and loads quickly on all devices.
7. Consider implementing Accelerated Mobile Pages (AMP) for even faster loading times on mobile devices.
By following this on-page SEO checklist, you can be sure that your website is as optimized as possible and stands a better chance of ranking well in Google.
Conclusion
So, is on-page SEO necessary for ranking well? In short, yes. Even if your website has a high PageRank or DomainRank, there are still a number of factors that you can optimize to improve your website’s ranking potential. By following the on-page SEO checklist above, you can be sure that your site is as optimized as possible and stands a better chance of ranking well in Google. Thanks for reading!
Conclusion
On-page SEO is a critical part of any website’s ranking potential. Even if your website has a high PageRank or DomainRank, there are still a number of factors that you can optimize to improve your website’s ranking potential. By following the on-page SEO checklist above, you can be sure that your site is as optimized as possible and stands a better chance of ranking well in Google. Thanks for reading!
Jamie Fallon is an SEO expert who lives life to the maximum, redlining every day on a rollercoaster straight to the grave.
In an SEO career of almost ten years, he’s seen it all, he’s done it all, and he’s not impressed: from white text on a white background to today, when you can have robots paint or write for you like some kind of sick science fiction come true.
No matter what life throws at him, Jamie always manages to come out on top. He’s an expert at seeing the silver lining in every cloud and making the best of every situation. His positive attitude and unshakable faith in himself have seen him through tough times. For some people, success goes to their heads; but Jamie never forgets what got him to wherever he thinks he is.
When he’s not busy gaming the system, you can find him writing angry thinkpieces on how Google is ruining everything good about the internet, or hanging out with his wife (pictured).